This type of content is unique, will give you authority and, most importantly, will gain the trust of your readers, because it is a third party talking about your product or service.
In order to stand out in a sea of similar content, you must rely on visual support. Use eye-catching images, explanatory videos (audiovisual pieces are very attractive, the audience is used to Tiktok and Instagram), audio notes, tables, graphs, infographics (ideal for a data study) and break the mold a little in the way you present the content, as long as your brand identity allows it.
Please make the content useful
This is obvious, but just in case I'll remind you. Content should belarus business email database be useful to readers, as well as being direct, clear and easy to read. Add relevant and verified information about your keywords, which you can find on reference websites. It's important that if you're going to take information from one of these websites, you cite the source.
If you add anecdotes and data from your own experience to this, you will get perfect content for your readers and for Google. If you put this into practice and avoid thin content, you will do great. Tell us if these tips have been useful to you.