With this approach, we won't have our sales team busy and the client will be able to resolve their doubts on the fly and be our client. We can have them try us out for €50/month and gradually move them (with automation and marketing tools ) to upgrade to €800/month, instead of having people behind them.
This is a decision you are going to have to make in the short term, because you need to sell while simplifying the product. Explaining the product also means giving the customer the ability to serve themselves . Go at their own pace. Read at night about the benefits buy argentina whatsapp number database of our product or the differences with other similar products. We allow you to answer their questions without having to send salespeople to their offices .
Explaining the product cannot be done in any other more efficient way than through content . Content Marketing allows us to align the phases of the sales cycle and the questions that the client has in them, with the material that we prepare, so that we know how to respond in each phase to the doubts that the client has.
Implementing Content Marketing is easy and can be done with internal resources or through content generation experts .
In short, a long sales cycle is not a good thing. We need to prepare our product so that it can be sold in less time. While we are doing that, and also afterwards, we need to explain the product to our customers without having to do it through people.