By Carolina Muñiz
Content Creator at Marketing4eCommerce
HA few days ago we asked a question on social media: “ Where are the CMs that program and move forward ?”
Well, we found them. There were more than 130 comments on Instagram, more than 170 on LinkedIn and 2,000 impressions on X , and we contacted them to find out their point of view on what it's like to be a Community Manager in these times.
What do women CMs in the sector think?
The aim of this movement is to find out what the work environment is like for women in jobs related to Social Media , and more specifically, in the position of Community Manager. That is, the one in charge of scheduling posts, creating content, knowing all the memes on the web and interacting with the community that follows their brand. Whether it's a food company, a technology company, a marketing company or even a pet crematorium. Yes, really.
It's not that Community Managers can do everything, it's that united states of america number data leaving your social networks and content in the hands of a professional is the least you can do for your brand. The results speak for themselves: KFC, Worten, Lidl, Fini Golosinas, Operación Triunfo... and many more brands, both large and small, have made great progress on social networks after leaving them in the hands of those who know them best.
And no, of course your nephew who uploads a lot of videos to TikTok is not the best person to manage your company's social media.
That's why we decided to ask women in the sector how they see it and how they feel about working in the digital environment. And today, we bring you their answers. But first of all, thank you all for having participated in this movement.