Miguel Angel Florido, CEO of Marketing and WebMiguel Angel Florido Marketing

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What qualities should an online marketing expert have ?
As you have seen throughout this post, a marketing expert analyzes the market, detects the needs of consumers and turns them into business in a creative and original way. In other words, he creates strategies to promote the company's products and services. Below, I leave you with the characteristics that an online marketing expert should have , as told by 4 professionals in the field:




Every good online marketing consultant must have 5 skills:

Field experience : carrying out projects and not staying within a purely theoretical framework. Continuous training : online marketing brings together many areas and disciplines of knowledge, and very broad, so it is essential not only to train but to be in continuous learning in order to be able to advise companies and other professionals in the most effective way possible. Organization: task planning is a very important part of a consultant's life, and this will influence our actions and our work to be more efficient. Management capacity: to lead projects and even teams of people. Research: search and delve into marketing actions to achieve a competitive advantage and obtain the best possible result.





Fátima Martínez, publicist specialized in marketing strategies Fatima Martinez Marketing

The first and most important thing is to have a good academic foundation in Marketing and a specialization in Digital , although it is essential to have extensive professional experience afghanistan phone data in the sector. The basic laws that govern marketing are based on the knowledge and experience of the consumer from the first sales formulas. Therefore, it is necessary to know its foundations and strategies well, applying the advances and changes produced in the way of communicating and knowing and applying the tools that we use.

The consumer has evolved and requires rapid adaptation. To do this, we must be up to date with technological changes, new formulas and have worked on them to understand them first-hand. Theory is one thing, but day-to-day practice is quite another.

It is also very important to know how to design different strategies for different brands or consumers. What works for one cannot be transferred to another, because it will not work in the same way nor will we obtain the same results.