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For the 5th Workshop on Quality in Information and Communication Technologies, Cuba, 2011.Even though this concept has been around for some time and has been circulating in the world of information technology, 'user experience' has not yet been fully understood by most of us who work in this field. A common mistake is to think that user experience should only be taken into account when working on web applications. The concept of user experience is not even limited to information technology and its importance goes beyond generating in our target customers the feeling that they are using something nice.

The real experience
In reality, the goal is not to make the user realize what we have done well when Turkey Mobile Database developing an interface. Normally the popular premise of 'If there is no news, it is good news' applies more, since something that generates comments in users will normally be something wrong. If the user experience of a product is satisfactory, the person recognizes that satisfaction, but does not stop to notice what has caused it. The satisfaction received is accepted, as well as the product, nothing more.

If your experience, on the other hand, has been negative, every single detail that makes up your discomfort will remain in your memory. In the words of one of the greatest exponents of user experience today, Jared M. Spool: “Good design is invisible.”