Setting the right revenue goals for your business can be a tricky process

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A CRM is a great way to track projects won and invoiced, but for invoicing , accounting, etc., make sure you have a tool like FreshBooks or Xero in place to keep everything in order. It’s important to be able to get a snapshot of your business’s financial performance.

Revenue targets

Luckily, there’s a helpful guide on SOMAmetrics that explains how to set effective revenue goals for your agency and beyond.

Setting these goals up front can help an czech republic cell phone number list agency grow sustainably and profitably. You can set these goals in a customer relationship management (CRM) system, such as Salesflare, to track them more effectively.

Billability
Make sure to track your time per client. But just as important: track your non-billable hours too.

Tasks like pitching new business, writing proposals, networking, administrative work, attending meetings and finding clients are essential to keeping your business alive, even if they don't directly generate revenue.

Regardless, keeping a close eye on how your business uses non-billable time can help you and your team work as efficiently as possible. You’ll have a better idea of ​​what’s taking up your time throughout the day and whether there’s room to improve existing processes.

Additionally, it can also help you uncover and identify unprofitable clients and find more billable hours in areas where you need more work.

Tools like Timely are great for tracking your time and giving you a better idea of ​​what you and your team are spending time on.