just for you to understand better

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Say, for example, you want to track the conversions generated by an ad campaign on Google Ads and Facebook Ads and understand which channel is more efficient. First, you must create a basic spreadsheet to fill in with daily data, for the duration of the campaign. Among the metrics, you can monitor CTR, CPC, sales and revenue for each channel.

It would look like this:Facebook It would look like this:Facebook bangladesh whatsapp data AdsGoogle AdsAs you are monitoring manually, you will have to access the reports from each platform to collect the data. With them, you can now identify values ​​and variations in the period. Afterwards, you will see that it is more interesting to build graphs to facilitate analysis.

Of course, here we simplify the data and the table, with hypothetical values,. But as you become familiar with spreadsheets, you can make this monitoring more complete. Furthermore with a little more Furthermore, with a little more skill in spreadsheets, you can also extract data from platforms directly into spreadsheets, without having to manually collect each piece of data.