Top Reasons Consumers Purchase Groceries Online: 2021 vs 2022
It helps me avoid impulse purchases that often happen in-store
Personal safety (i.e. reduce risk of Covid exposure)
It’s easier to compare products and prices online
I can easily access information about products, including product reviews
It’s difficult to get to a grocery store
It helps me avoid impulse purchases that often happen in-store
Personal safety (i.e. reduce risk of Covid exposure)
It’s easier to compare products and prices online
I can easily access information about products, including product reviews
It’s difficult to get to a grocery store
Consumers Still Frequent uk phone number list Brick-and-Mortar Establishments
A large portion of consumers purchase grocery and CPG products online. Does this mean grocery stores have become ghost towns?
Hardly.
Nearly all (95%) of consumers have purchased a grocery or CPG product in a brick-and-mortar store within the last three months. This is up slightly from 2021, when 93% shopped in-store for groceries.
Brick-and-Mortar Grocery Continues to Thrive
Have you or anyone in your household made an in-store grocery purchase in the last three months?
When it comes to grocery shopping, it’s not a case of online versus in-store shopping. That’s because most consumers are doing both. In fact, 97% of those who shop online for groceries also shopped in-store during the same time period.
97% of those who have shopped for groceries online during the last 90 days have also shopped in-store during the same time period.