The economic, cultural and social context requires companies to adapt to the new needs of consumers. Not having an adequate digital presence can mean a significant loss of potential customers. The path of digitalization offers great benefits for advertising strategies.
An advertising agency plays a fundamental role in this new scenario. Technological experiences are growing by leaps and bounds. Added to this factor are situations such as the health emergency to which we are exposed. This is where the need for companies to broaden their horizons emerges and is reinforced. Advertising in Panama is a factor that can be widely exploited. As a consequence of its natural benefits, it has a very busy tourist sector. In addition, its commercial offer attracts a large number of foreign capital investors.
Abandoning the strategies offered by traditional marketing hong kong telegram data may seem risky, but honestly, it is not. The traditional way of doing marketing is based on chasing the public to create a need that they do not have. In this way, the person is supposed to decide to buy the product. But what really happens is that people feel pressured by traditional advertising and reject all its forms.
In contrast, digital marketing has developed an innovative strategy in recent years: Inbound Marketing . This set of techniques is focused on persuading the public, inviting potential customers to first get to know the promoted brand.