Step number 3, after I have considered the industry and the target group.
So the players with money.
The question is:
What problem can I solve for this target group?
That is the big question.
What problem?
Yes, and I always make a list like that.
What kind of canada telegram screening problems do they have and how can I solve them?
For example, a roastery.
Sure, they need beans, they need good and fast delivery conditions and so on.
But these are all things that I cannot and do not want to solve.
Yes, I am not a bean supplier.
But who am I?
Yes, I create content.
Yes, I sell my knowledge.
That means I look:
What problem can be solved with knowledge?
And that brings us to the topic of customers.
Yes, there is a part that you can solve with knowledge.
One part is of course material and location and so on.
I can't help them there.
But I can use my knowledge to help them get more customers.
That's why I would develop such a program for them.
So all of my marketing knowledge that I have would be tailored specifically to roasters.