They call out some of the women-owned brands they carry but also use it as an opportunity to highlight the fact that when you buy from BOXFOX, you’re:
Backing a women-owned business
Supporting 40 employees with a 4-month parental leave
Planting a tree
I love that they called out so much more than just the fact that women founded BOXFOX. This email makes you want to support them.
Brother Vellies went a different route and showcased their incredible founder, Aurora James:
Brother Vellies Womens History Month Email
She was recently featured in People magazine as a woman changing the world, so they used that as an opportunity to share more about everything she’s done to have an impact.
She’s built a Black-owned business from the ground up. Leans into traditional African design practices. Supports artisans across the globe. Founded the Fifteen Percent Pledge, an organization committed to getting retailers to commit 15% of their shelf space to Black-owned businesses. And has been featured in countless publications along the way.
How could you not want to support costa rica telegram screening Aurora and her brand after a message like this?
Curie used their messaging as an opportunity to call out their namesake, Marie Curie:
It’s the perfect place to call out Marie Curie’s achievements and reinforce why she inspired the founder in the first place.
Plus, there’s a reminder that by shopping Curie, you’re supporting a woman-owned company and a non-profit that provides homeless women with the necessary hygiene products.
It’s the perfect combination of their story, products, and mission.
Jewelry brand Kimaï, shared an interview-style email with their audience featuring one of the founders.