Pay special attention to the first 125 characters

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One of the main rules of journalism is: talk about important events first, and then move on to secondary ones. For a YouTube channel description, this principle is especially valuable, since it is the information from the first 125 characters that will be reflected in search engines.

Come up with a call to action
You can increase the effectiveness of your description by using a call to action. This could be advice, a request, a hint, or any other call to interact with your channel. Here are some examples of such text in a YouTube channel description:

Are you looking forward to the review of the healthcare email list new iPhone model? Subscribe to our channel and be sure to turn on notifications so you don't miss the next episode!

Do you know how to make our videos more interesting? Leave your suggestions in the comments under any release or write to us by email!

We regularly give away gifts among likes and comments to our releases! Don't miss your chance - subscribe to the channel!

First, decide what kind of activity you need from users, and then add a call to action. Do not forget that users do not like pressure, so the call should be of a recommendatory and enticing nature, and not at all forced.

Publish a schedule of new videos
Having a schedule for when you publish your content is a great way to get your audience excited for each new release. However, it won't do any magic if your schedule isn't realistic. For example, you could post a note saying "new video comes out every Monday" or post a schedule with exact dates and even times.

Despite the fact that not all successful video bloggers have a publication schedule, at the beginning of the journey, experts still recommend sticking to the established schedule.

Try to be consistent and stick to your schedule, even if you don't post as often as you'd like.