Card manufacturers, in a desperate attempt to save what is no longer there, are introducing a whole series of innovations - a card with a built-in fingerprint, a vertical card, a card without a number and an ecological card made of recycled materials. The idea is to increase the buyer's satisfaction with using the card. To make it pleasant to hold in your hands. Stylish, expensive and technological. But in reality it still gives off a "retro" look, and there is nothing more ecological than a QR code or token. These are all small niche solutions that will not be able to radically replace the picture and reverse the trend towards the destruction of plastic.
to show your face to your smartphone's camera. The development of this idea is merchant-side authentication. This is exactly what has been done in China for several years. National biometric databases, roaming between saudi arabia number data regions, and biometric authentication on the merchant side are logical, convenient, and at the same time cheap for all participants in the process.
Banks are no longer needed or Embedded Finance
Commoditization of payment processing, central bank intervention in payment services directly, identical product lines and as a result fierce competition, rapid growth of fintech companies and of course open banking under the banners of PSD2-like directives. It would seem that it could not be worse, but here comes the knock from below - technology companies have arrived. Samsung, Google, Huawei, Amazon, Apple, Uber and countless other not so large organizations began to actively enter the financial services market, not wanting to allow other companies to their users and, especially, to pay a significant percentage for the service.
Today, it is absolutely unclear why a bank's service will be better than the same service provided by a large supermarket chain that has received a banking license? Why will their mobile application be worse? If it turns out that the only difference is in historically serious barriers to entry into the market, then serious changes await us. Nobody likes intermediate links that take more money than they add value to the value chain.
What's next? Now, to pay with Apple.Pay, you just need
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