Also known as evidence. What is the value of a brand compared to competitors ? This is the third Google positioning factor and local search positioning: it concerns the ability of a company to collect positive reviews, inbound links, mentions and virtuous citations.
Focus on mobile, speed and user experience
Before starting any strategic optimization activity for russian numbers local SEO, remember to work with a website that is suited to contemporary challenges . Challenges that require a mobile-friendly presence that can guarantee an enviable user experience. The same goes for speed and, more generally, the parameters of the Core Web Vitals : today this front requires maximum attention.
Custom SEO Dashboard

How to do local SEO and rank on Google
After having addressed all the decisive aspects for a strategic approach , such as the aforementioned keyword analysis activity and the benchmark process with relative competitor monitoring, we get down to business. So you need to work on the pages and services that allow you to position yourself on Google.
Sign up for Google My Business
For many SEO experts this is one of the decisive steps to work on local search . Thanks to this free service from Mountain View, in fact, you can position yourself in three different ways.