Why You Should Never Buy an Email List

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Let's talk about why you should never buy an email list...

If you've been trying to grow your email list you will have thought about this question at some point.

I'll get into the nuts and bolts of this (from my 20+ years email marketing experience) in a second but first;

Here's the fast summary for you;

Why you should never buy an email list?
It goes against the terms and conditions of many egypt number data autoresponders
You risk spam complaints because recipients don't know you and will report your emails
It's a high risk purchase because you will only know its effectiveness after you've paid
Your response rate will be incredibly low - 45% of people open emails because of the Sender Name (a paid list doesn't know you at all).
If you're just starting out, or in a rush to get an email list up and running, you may still be tempted.


TABLE OF CONTENTS
#1. You Risk Getting Banned by Autoresponders
#2. Your Spam Complaints Will Be Through the Roof
#3. It's High Risk Because You Don't Know What You're Buying
#4. It Won't Work (You'll Get Low Open Rates, Click Through Rates and Sales)
#5. Alternatives to Buying an Email List
Conclusion


#1. You Risk Getting Banned by Autoresponders
Aweber AutoresponderIf you're going to be sending any number of emails you need an autoresponder.

An autoresponder is a third party service which sends out the emails on your behalf.

They deal with all the hassle of getting inboxed, managing the database of email addresses and;

Dealing with spam issues.

This is important.

Because if you start trying to email a list of addresses Egypt Number Data you just bought then these people are going to complain - in droves.

They didn't enter their email address willingly to hear from you.

Even if the original list-owner did things by the book;

These email addresses belong to people who never gave their permission to receive emails from you.

And if you break the GDPR rules in Europe your organization could be hit with the maximum penalty which is $24.1 Million.

Getresponse says; "You shouldn’t ever purchase an email list."

They are clear in their terms about not buying email list;

"GetResponse strictly prohibits users from renting, leasing and/or purchasing email addresses from a third party, as well as from gathering them through surreptitious methods, such as scraping or harvesting."