Price is important, but you can't forget about added value

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However, campaigns via social media or Google Ads should be implemented differently. The best solution is to plan a campaign for several days. This way, you can increase the possibility of reaching a much larger group of recipients. Activities can be started on Tuesday or Wednesday.


It is important to be aware that many companies in the industry offer discounts on Black Friday in Poland . For this reason, it is important to be aware that even a 5% lower price may not impress customers. It is worth ensuring overseas chinese in australia that customers have added value. This may include, for example, the most valuable products in the offer, which can be obtained several percent cheaper. You can create a set of products that are complementary and available at much lower prices. Of course, each promotional offer should indicate the duration of the offer. It may only cover one day, but you can use a longer period, which will be, for example, 48 hours. Much depends on how much interest you can expect. When the sales period is longer than one day, then a good marketing strategy is to indicate a limited range of products that are covered by special discounts. This can also encourage potential customers to make purchases to a greater extent.

If it is not possible to establish exceptional price reductions that exceed 15% on a product or set of products, then it is worth considering providing customers with additional benefits. Of course, many companies can afford promotions reaching even 30 or 50% of the product value.