5 Steps to Creating the Perfect Social Media Marketing Plan

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Having a strong social media strategy is vital if you want to set yourself apart from the competition and make an impact on social media.

73% of marketers state that social media marketing has been effective for their business, and with social platforms continuing to expand, you can expect this number to grow.

1. Social Media Marketing

In this article, we take a look at five steps you can take to create the perfect marketing bulgaria phone number resource plan so you can join the ranks of marketers who are finding phenomenal success with social media.

Read on to find out more about how you can start implementing each of these steps as part of your social media strategy and start making great strides toward increasing your reach and growing your business.

Step 1: Audit Your Current Social Presence
In other words, where are you now?

Before you start strategizing about where you are headed, you need to first take a good look at where you are right now.

Listed below are a few areas that you need to look at while auditing your business’s current social media presence:

Which social platforms are you currently active on?
Which networks bring the most value to your business?
What type of content resonates with your audience the most?
Have you optimized all your networks? (this includes the bio, URL, cover images, etc.)
How do your social media profiles compare to those of your competitors?
Conduct deep analysis of your business’s social media content across all platforms. This will help you determine your strengths and weaknesses with regard to your current social strategy.

You'll also gain a clear idea of what typically works for your business and what doesn't.

Once you have identified your most popular channels, as well as your best-performing content, you can move on to the next step which involves identifying your key success metrics.