Eliminate any fields that don’t directly impact the customer experience or the effectiveness of your marketing campaigns. 6. Run referral campaigns to encourage organic growth Referral campaigns can be a powerful tool in your email marketing arsenal, especially in a post-GDPR environment where acquiring new subscribers through a compliant approach is critical.
By incentivizing current subscribers to refer other subscribers, canada business fax list can encourage organic list growth while ensuring new subscribers are genuinely interested in your brand. Helpful tip: Design a referral program that rewards both referrers and referees for signing up and engaging with your content. Rewards can range from exclusive content, discounts, or access to premium features.
Make the referral process as easy as possible, with clear instructions on how to refer new subscribers and how to claim your rewards. Common Misconceptions About GDPR and Email Marketing A common misconception is that GDPR means the end of email marketing. Instead, GDPR presents an opportunity to refine your email marketing strategies, making them more targeted, personalized, and with a subscriber base that’s genuinely interested in your brand.
By incentivizing current subscribers to refer
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