Key aspects of local SEO

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Below, we'll explain the fundamentals of local SEO , the pillars on which a strong online presence for local businesses is built. From Google My Business optimization to keyword strategy and review management.

These essential practices can boost your online visibility and attract the local customers you crave.

How to optimize your Google My Business page
A Google My Business page is partners email lists essential for improving local SEO. To optimize it to the maximum, it is important to include all the necessary information about your business, including the name, address, phone number and customer service hours.

It is also important to add relevant photos and videos that show what your business offers and that can capture the attention of users.

Additionally, it is important to add a brief description that includes relevant keywords and the business category your company falls into.

How to do a keyword research
To do effective keyword research , it's important to think about the words or phrases that users would use to search for the products or services your business offers.

A good technique is to think about the questions that customers usually ask and use those keywords on your website.