Your Guide to Building a Profitable Media Empire

[hoxesi8100@]

By every metric, content based on your personal opinions and perspectives and original data and research drive the highest engagement.

Graph entitled “What Content Types Drive the Highest Engagement?”

Get inspired: Check out The Publish Press, a thrice-weekly send with the latest news for creators, and WTF is SEO?, which shares advice and interviews on SEO for news and publishers.

How to: We’ve got a detailed step-by-step guide on how to create an email newsletter and tips for creating great content.


The Future of Newsletters

Learn the Basics
Understand How to Monetize
Build Your Content Strategy
And More!
Download for Free
Learn moreDownload our free original data report on the future of newsletters
Audience Engagement
Audience engagement might be measured in different ways czech republic phone number material depending on your priorities (for instance, one of my colleagues wrote about how The Hustle prioritizes click-through rate over open rates).

Trust-building tactics, like centering the readers’ wants and needs
Personalization techniques
Segmentation strategies
Response management
Get inspired: Check out FINGERS, a newsletter about drinking in America, which is highly lauded for its engagement; and of course The Hustle, which I would read every day even if I didn't work here.

How to: We’ve compiled 22 of the best newsletter tools for engaging subscribers.