In the e-commerce market, almost everyone reads reviews. In fact, 84% of online shoppers trust reviews as much as a friend's recommendation. It's a very powerful influence, and its effects can be measured.
According to one source, customers are 31% more likely to complete a purchase from a business with excellent reviews.
How does this help reduce laos business email list customer returns? A study conducted by the Boston University School of Management Research concluded that the perceived positive or negative psychological value a person assigns to something significantly influences how others perceive it .
In other words, product reviews are a powerful indicator of quality, and products that receive higher ratings translate into higher sales and lower return rates.
To generate reviews from your customers, you can launch a free rewards program that offers incentives.
Reviews posted on platforms like Capterra have been shown to influence customer purchases and returns.
A platform like Capterra Review Program is one way to help your eCommerce business build a trusted online reputation. You can also use our Easy Affiliate plugin to create and manage a customer referral program .
Take advantage of customer feedback
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