After creating a website, the first thing you need to do is create an account on Consola de búsqueda de Google . You need to associate it with your website, which will be essential for getting information and advice. The tool is essential as it will help you improve your ranking on Google.
The best part about this? All of this information is provided by Google itself, as a complement to Google Analytics .
With Google Search Console (formerly Google Webmaster Tools), you can identify christmas island businesses directory various areas for improvement. Plus, it will show you data that helps you improve your website. And how important is Search Console? It will help you appear in better positions in organic results.
Let's look at some practical tips on how to do this. Website Optimization Tool Can It Be Used Wisely?
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Integrate the tool with Google Analytics
Use Google Search Console to speed up indexing of your website pages
Identify HTML issues with Google Search Console
Resolving tracking errors
Integrate the tool with Google Analytics
One of the most important tasks in any project is to use the tools correctly. Therefore, it is no different in the case of Google Search Console. After creating the account, integrate it with Google Analytics.
It is therefore important that you use the same account for both. Log in to both tools and follow the instructions in Search Console to complete the integration. Once this is done, you will begin setting up the tool so that it can analyze your website.
Use Google Search Console to speed up indexing of your website pages
This is one of the things you need to do after linking your website to Google Search Console, especially if you have a lot of pages on your website. This method will help index them faster and it all comes down to submitting the sitemap to Google through the tool . They serve as a guide for Google as it is literally a map of your website.
These files end in xml and can be created manually or using a specific tool. One of the best websites to generate such files is xml-sitemap.com, which can be used for free if your website has up to 500 pages.
To generate the file, simply enter the URL in the field provided. Then, specify a few elements, such as how often the content should be updated, when it was last modified, and what kind of priority each page should have.
Once the file is generated, it must be inserted into the root of your website, and the page it will be on can be something like “yoursite.com.br/sitemap.xml”. Therefore, in the field specified within Google Search Console, you must add the end of the page and press the “submit” button. If you have a website on WordPress , you can install a plugin, such as Yoast, that will help you submit the sitemap.
Identify HTML issues with Google Search Console
When you log into your website dashboard within Google Search Console, you will identify a tab on the left side of the screen called “search aspects.” There you will find the “HTML Improvements” item. From there you will be able to see duplicate, overly short, or overly long meta descriptions and titles, as well as pages with other types of issues.
With this information in hand, simply fix it and improve your pages' CTR. Remember that your page titles and meta tags are like ads. Therefore, they should present relevant information and even CTAs to get users to click on the links.
Resolving tracking errors
In the "Tracking" tab, you will find the "Tracking errors" item. It contains information about problems with the DNS, the server, or even the robots.txt file.
There will also be a list of the problem URLs and the code corresponding to the problem. An example is the 404 page not found error. Fix these to improve your visitors' navigation, i.e. the user experience on the page.