By Alberto Gonzalez
Marketing4eCommerce Editor
HToday, no one doubts that Amazon has become one of the fastest-growing companies . Although it became known for online retail , it now also offers other services such as online music, TV streaming and artificial intelligence, it is in all sectors. Its recent development has been largely thanks to marketing through Amazon Marketing Cloud .
Amazon Marketing Cloud offers a set of tools for performing in-depth analysis of campaign and audience data . These tools have proven to be very useful in improving the campaigns of advertisers selling on Amazon or of sellers who want to use the platform's advertising as a promotional strategy.
This new advertising tool offers many opportunities to sellers who know how to use it correctly. However, many of them do not know how to take full advantage of Amazon Marketing Cloud. Luckily, the finland number data services of an agency specialized in this tool such as Azzgency can be the solution.
What is Amazon Marketing Cloud
Amazon Marketing Cloud is a cloud-based analytics tool that prioritizes privacy above all else. It enables the creation of customized reports for all types of advertisers.
The storage space provided by this tool can be used to store and analyze information about both Amazon's and your own advertising. This way, it is easy to get an idea of the actions, intentions and trends of your audience.
8 benefits of using Amazon Marketing Cloud
There are many advantages that Amazon advertisers can enjoy by using the AMC tool, however, it is necessary to do it right. An Amazon Marketing Cloud agency is able to maximize results , which gives access to these benefits :