Ensure personal communication with customers

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As an affiliate marketer, you must be looking for ways to diversify your marketing strategies so you can generate more customers and sell them at a higher price. If so, SMS affiliate marketing might be an overlooked gem that will help you take your pay-per-call game to the next level.

SMS messages might not be the most intuitive strategy for affiliate marketing, but this only means you can beat the competition in such an elaborate way. Don’t get me wrong, though: SMS messages are incredibly effective, offering a 98% open rate on average, which surpasses any other existing marketing channels by miles, including email.

With a well-thought-out SMS affiliate marketing strategy, you can:


Reach subscribers when they are prone to making a purchase
Grow your affiliate marketing revenues and learn more about your customers
SMS marketing is quite simple to integrate into your existing affiliate marketing uae phone number list strategy, opening new revenue streams and ensuring omnichannel experiences for your audience.


Source: GIPHY

Read on to learn everything you need to know about SMS affiliate marketing, including how to coordinate it with your other affiliate marketing avenues.

Download your free email deliverability guide to synergize email and SMS marketing.

How SMS Affiliate Marketing Works
SMS affiliate marketing isn’t different from any other form of affiliate marketing, except that it involves two extra parties: an SMS gateway or service provider and a mobile network operator, both having an impact on the success of your campaigns.

SMS Affiliate Marketing Roles

Affiliates Promote products by placing affiliate links in marketing SMS messages in exchange for a commission on the sale, a flat fee per referred customer, or other types of revenue
Advertisers Offer products for promotion, run affiliate programs, provide affiliate links, and pay commissions
Affiliate Networks Provide a convenient platform for affiliates and advertisers, uniting hundreds of affiliates and advertisers so they can easily find reliable partners.
SMS Gateways or Service Providers Offers interfaces and tools for sending SMS, including mass SMS
Mobile Network Operators Store, forward, and deliver SMS messages to recipients
A reliable service provider and mobile network operator guarantee that all SMS messages are delivered without delay. I recommend reading this SMS deliverability guide to anyone who needs to improve their deliverability rates.


Source: GIPHY


At its core, SMS affiliate marketing is the same good old affiliate marketing: affiliates promote products in exchange for a commission. However, it differs from content, email, SEO, and social media affiliate marketing.

Here’s how SMS affiliate marketing stands against other forms of affiliate marketing:

SMS Affiliate Marketing Content Affiliate Marketing Email Affiliate Marketing Social Media Affiliate Marketing
Communication Medium Short SMS Text, images, and videos Emails Social media posts in various forms
Engagement High Moderate High High
ROI High short-term ROI Potentially high long-term ROI Potentially high long-term ROI Potentially high short-term ROI
Compliance TPCA Fewer regulations CAN-SPAM Platform-dependent regulations
Here are some examples from popular niches:

Finance Grow your savings like no one else with our high-interest savings account and earn up to 2.5% APY. Sign up here: [affiliate link]. Reply STOP to opt out.
Insurance Get the peace of mind behind the wheel with affordable auto insurance. Get your free quote here: [affiliate link]. Reply STOP to opt out.
Home Services Cut your first home repair cost in half. To make an order with a 50% discount, click here: [affiliate link]. Reply STOP to opt out.
Solar Join our free education course and save up to 30% on solar panel installation: [affiliate link]. Reply STOP to opt out.
One feature that unites all these examples is the opt-out, which is crucial to keeping your SMS list clean and letting customers unsubscribe if they want to.