Marketplaces often hold promotions themselves, paying for all their stages. Sellers do not participate financially in this, which means they save a lot. Sometimes platforms even return part of the costs if selling a product at a discount does not bring profit. But not always. It depends on a number of factors. Therefore, sellers need to control and track marketing activities in order to understand the picture of what is happening on the marketplace.
Inventory management
It is very important to track stocks in warehouses located in different regions of the country and analyze how much product needs to be delivered to each point. For this, an inventory saudi mobile number management system on analytical platforms is used.
It happens that the marketplace independently decides how to distribute goods among warehouses, but in the end it turns out that in Moscow the goods run out very quickly, and somewhere in Siberia there is a surplus. Residents of the capital and nearby regions cannot quickly receive the order, since they have to wait for its delivery from afar. As a result, many refuse to buy and go to competitors.
Tracking of goods
It is necessary to monitor the movement of products. For example, a product in the amount of 10 units is present in one of the warehouses, then it disappears for a week and appears in another warehouse. During this time, the seller is unable to trade and loses money. If you constantly monitor the movement of goods, you can see this movement in time and request its justification from the marketplace, and then compensation for losses.
Pricing control
Marketplaces have analytical systems that allow you to assess when it is most effective to lower prices on certain groups of goods. But you need to understand that this data is not always in the hands of sellers - after all, platforms think first of all about their own interests. Therefore, stores need to regularly monitor the prices of their goods and competitors' products, remove illiquid goods - this will allow you not to spend extra money on storage and lose it on returns.
Planning for inventory replenishment
It is necessary to closely monitor the remaining stock in warehouses and constantly replenish stocks: it must be in the right quantity where active sales are conducted. It is important to take into account such factors as seasonality and important dates. Often, on the eve of major holidays like the New Year, a huge number of sellers simultaneously begin to replenish warehouses, as a result of which the acceptance of goods takes a very long time. At the right moment, the seller's warehouse may be empty, and the new batch is still not accepted, the store has nothing to offer to customers, and it loses profit in one of the most active and "money" periods. Accordingly, it is necessary to take care of filling warehouses in advance, as well as conduct analytical activities in order to understand how to work effectively.
Reimbursement of expenses
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