Assigning a custom domain to your ecommerce site has three main advantages

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If you are thinking of creating an ecommerce site without a custom domain, let me tell you one thing: better to avoid it!

Having a custom domain will give your ecommerce site a professional look and will automatically establish more trust in your current and future customers.

Most ecommerce platforms, such as Shopify, have a built-in tool for purchasing domain names .


It will give your e-commerce site and your company credibility and seriousness;
It will help you rank higher on Google for keywords related to your site;
It will allow your customers to remember the name of your ecommerce site more easily.
But if it's such a strategic choice, on what basis should you make it?

Everyone would like to give a fancy and fun name to their creature, but remember: the domain is more than an identity, it is also a marketing tool because of its very high SEO value (we will see what it is shortly) to be indexed by search engines and appear high in Google's SERP .

So opt for words related to your niche or the products you intend japan email list to sell, without puns, intentional spelling mistakes, words in other languages ​​(when possible).

Need help finding a name that fits the above criteria? Try the Shopify name generator .

How to create a successful ecommerce: find the right images, graphics and templates
What should a good ecommerce have? One thing that should not be underestimated when you create one is the importance of graphics, and images are particularly fundamental.

If you chose Shopify to create your ecommerce site, you will be able to access the database of free images made available by the platform.

Online, however, you can find several sites that offer thousands of free and copyright-free images .