Google's ranking factors are the search engine's greatest strength. After all, they define the best results for each search and make the search experience much better for users. Check out 7 easy tips that will help you develop better SEO strategies!
Have you ever stopped to think about Google's ranking factors?
First of all, it is important to note that Google uses a complex algorithm to rank websites in order of relevance to users . In short, it is estimated that this algorithm is made up of more than 200 ranking factors, which are analyzed in a matter of milliseconds for each search.
Some of these factors are disclosed by the search engine, others are proven by studies and many are just speculation. After all, Google doesn't want to reveal all its secrets!
It is practically impossible to create a list with all the factors bangladesh telegram data that contribute to improving your ranking on Google, but we have put together 7 easy tips that will help your website gain a better position in the search engine.
Happy reading!
1. Time of dominance
Domain age can be correlated with search engine positioning, as older sites have typically had more time to produce content, gain links and receive visitors, factors that contribute to the visibility and authority of a platform.
2. Domain history
If a domain has already been penalized by Google, it may suffer the consequences in its ranking , even if it has changed ownership. So, be careful not to violate any rules!
3. Keyword at the beginning of the domain
If the domain includes the keyword among other terms, it has a partial match. However, Google still gives little relevance to this in ranking.
Still, if you want to use this strategy, try to put the keyword at the beginning of the domain, ok?
4. Loading speed
In 2010, Google announced the inclusion of this criterion in its desktop search algorithm, and later, in 2018, it added it to mobile searches as well. Today, loading speed is one of the main ranking factors for the search engine.
So, avoid making your website too busy, full of images, videos, gifs…
5. Mobile-friendly
Having a responsive website , that is, a website with a layout suitable for different devices, is practically an obligation nowadays.
6. Broken links
Broken links lead visitors to 404 error pages, thus making the user experience unpleasant. This is why Google tends to demote pages with broken links.
7. Page category
The category your page is in should make sense to Google. For example, a page about shampoo should be in a category related to “hair.” If the categorization doesn’t make sense, it’s also confusing to the user , causing your site to lose ranking points.
7 Easy Tips to Improve Your Website's Google Ranking
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