Remember that the goal is to find people who are already ready to become customers, not simply to get as many people as possible to reach a specific score.
The secret to making lead scoring work is to make it a never-ending process. There is no perfect way to score or evaluate leads.
It is necessary to be aware that this effort is continuous an russia phone number list must always be improved based on previous results.
Therefore, pay constant attention to your lead scoring, and learn to make it more and more effective.
All of the steps I've described here can be done manually, but there are also great tools to automate your work.
There is an interesting recommendation regarding choosing between manual work or an automation tool: start manually and automate later.
This way, you'll better understand the logic behind lead scoring and achieve even better results in the future.
But if you prefer to even start automating your scoring or if your number of generated leads is too high to work with manually, no problem.