Looking for the perfect title? Here are some tips to help you understand the essential aspects to consider.
Carlos Bravo9
I'm going back to one of my favorite topics from the beginning of this blog: writing headlines. It has changed a lot since then, although the hooks are still very similar. In the end, it's all about touching people's sensitive feelings .
blog titlesPhoto rights by Fotolia
Contents [ hide ]
1 Important nuances you should know when writing titles
2 Essential aspects for the perfect title
2.1 Use of magical words and expressions
2.2 The anatomy of the title
2.3 Adaptation to the environment and approach
Important nuances you should know when writing titles
The mechanism has not changed much over time, but I japan telefonnummer always insist and point out some nuances. Despite the magic of the titles, you have to know where the limits are.
Cultural context is important . What works in the English-speaking world will not be applicable without modification here. We are much more distrustful, so drawing too much attention to ourselves can cause this .
The level of information overload is constantly increasing. As a result, the average attention span we receive has been falling dramatically in recent years. You are not going to “fool” an advanced user with a very eye-catching title. Here, you have to convince in a different way .
We can't just change what works . Title creation has evolved. One of the pioneers in this regard has been the Viralnova website and a lot of copycat has emerged in the Spanish-speaking world. No one has been able to replicate Scott DeLong's success. Simply copying is no longer enough.
Essential aspects for the perfect title
Over time I have discovered “technical” aspects that have yielded good results. There is no exact measurement and it is difficult to compare one title with another. In the end, many of the keys are based on intuition. Luckily, there are no absolute truths and each context ends up being different. The best results come from personal experience .