Since Twitter first saw its rise in the mid 2000’s, it has grown into one of the most powerful marketing tools available on the internet. That being said, Twitter’s full potential can only be met by implementing the right practices. Fortunately, there are a number of simple tips and tricks that any business can incorporate into their Twitter marketing strategy in order to get the most out of what the service has to offer.
In 2014, Twitter implemented a new feature known as “pinning,” which allows users to pin a tweet to the very top of their profile. When visitors look at the profile, they will immediately see the tweet pinned to the top, no matter how old the tweet may be. Businesses should take advantage of this feature by putting one of their best tweets at the top so that new visitors can get a good idea of what they are about, without the need to search through hundreds or thousands of tweets to find something interesting.
In addition, the composition france phone number list of the tweets plays a very large role in how well they will be received. Boring tweets will not attract new visitors and customers, so it’s important to follow some basic guides in order to get the most out of those 140-characters. The first guideline businesses and entrepreneurs should follow when tweeting is to tweet no more than 120-characters with each post, as longer tweets are known to receive far less interactions than those which are kept brief.
Another tip for creating interesting tweets is to never start them with the “@” symbol. Tweets which begin with this symbol are typically more poorly received than those that begin with letters. When customers see a tweet that begins with the “@” symbol, their first reaction is to pass it by, as they believe it does not relate to them. Avoid this by never starting tweet with “@,” and include mentions later in the tweet. This also pertains to hashtags. While it’s okay to post hashtags at the beginning of a tweet, they should not be listed in a sentence, and should be used sparingly in order to prevent disinterest.