The customer pays the partner a commission for each attracted client

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Companies have always looked for a way to increase their audience and sales volume without spending a lot of time and money. Affiliate marketing allows you to attract new customers and requires almost no effort from the business. We understand the principles of affiliate marketing and tell you how to set up a sales system and get traffic with the help of partners.

What is affiliate marketing
Affiliate marketing is a way to promote a business using other people or companies. The customer only pays for the clients they actually attract. This is beneficial because there is no risk of spending the marketing budget without results.

According to statistics , affiliate marketing is used by 8 out of 10 companies in the iceland phone number list world. At the same time, it brings in about 20% of their total income.
A partner (affiliate) can be a company client, another business, or an independent person - a person who knows where to find your audience. The affiliate promotes the customer's products and services, and in return receives a reward for the target action that was performed on his recommendation.


Affiliate marketing is most popular in the educational services market, e-commerce, beauty, finance and medicine. Sometimes games are promoted in this way. If desired, it can be applied in any area of ​​business.

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Example of an affiliate program
Global giants such as AliExpress and Amazon generate a significant portion of their traffic through affiliate marketing. They transfer more than 5% of the order amount of each attracted client to the affiliate. Russian marketplaces also have similar “affiliate programs”.


Any person with the status of self-employed or individual entrepreneur can recommend a product from AliExpress and receive a bonus for the purchase
The system works like this: each partner is given a unique link with a UTM tag. The affiliate places an advertisement for the product, for example, on their social networks and thus attracts new buyers to the marketplace. They will see sales data in their personal account, and will receive payment to a card linked to the system.