The idea is not to be dependent on them. Here we would manage Market Shares with the aim of protecting economies of scale.
When managing new segments, with greater profitability and more philippine phone number lookup market orientation, I will probably have to approach them in a different way and personalize the value proposition. This will help me to gain market share in their warehouse compared to my competitors, that is, Customer Share.

For those segments or more innovative clients, fighting and investing for their
In our opinion, the more “market share management energy” is replaced by “brain share management energy” it will be a great sign of internal flexibility and… future.
Market share and customer share are necessary to manage the present and Cerebro's share is necessary to manage the future.
That is, we could sum it up as going from monitoring how much they buy from me to working to gain the attention of the person who will make me sell.