When designing your CTA, follow two rules

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Rina7RS
Posts: 467
Joined: Mon Dec 23, 2024 3:33 am

When designing your CTA, follow two rules

Post by Rina7RS »

Verb Phrases Examples:

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Don’t write “clickbait” CTA text like “Free PDF”! That is, unless you’re trying to attract idiots to become customers. Some businesses – usually seminar series – this can be true ????

Visual contrast
While your CTA is responsible for getting visitors to take action, the design finland mobile database of your CTA is responsible for getting them to notice it so they can take action in the first place.


Stand out – Don’t let your CTA blend in with the rest of the page. Use a background color that contrasts with the dominant color of the page. Make the CTA button a little bigger than you think.
Weight – If you have multiple CTAs on a page, but not all of them prompt the same action such as signing up, don’t give them the same visual weight. Instead, give visitors a sense of which CTA requires the greater commitment by increasing contrast.
Function


If your Hero section doesn’t do enough on its own to get people to convert and it usually doesn’t, then the job of your features and objections is to provide a complete sales pitch for your product.

This is part of our template now.
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