Increase Your Profits by 10X: 5 Key Metrics You Must Track

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What is the difference between a multi-landing page and a simple landing page? For example, there is a landing page selling confectionery decorations - sugar mastic, glaze, sprinkles, wafer sheets, etc. A person searches for information on the request "buy sugar mastic", an ad appears, and he goes to the site.

If the landing page is ordinary, then the page will have the entire range and a unique selling proposition common to all products. But the visitor is looking for sugar mastic, he is not interested in anything else. And in all the offered splendor, but now on the site he is again forced to look for the same mastic.

If the user gets to the multi-landing page, he will mail marketing to doctors be offered a unique selling proposition about selling sugar mastic. All other products will either disappear or will stand apart on the page - at the bottom, on the side, but will not stand out.

That is, in the case of a landing page, the advertisement will be relevant and the client will understand that there is sugar paste here and it can be bought. All other products will not be in the field of view, and thus the buyer's choice will be simplified.

Alexander Kuleshov
Alexander Kuleshov
General Director of Sales Generator LLC
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After working with over 300 online projects , I can guarantee: monitor these metrics weekly and your company will not only survive, but also increase its profits by 10 times!

In the context of sanctions and crisis, knowing the ROI of your advertising decides whether your business will be successful. Tracking these 5 critical indicators is the key to your prosperity.

What you get for free:


5 Key Metrics to Increase Profits by 220%


The Secret ROI Formula: Instant Advertising Efficiency Calculator


Anti-crisis Solutions Matrix: Find the Perfect Strategy for Your Business in 15 Minutes

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The same goes for services. For example, a tutor teaches Spanish to all age groups and any level of preparation. It is logical that each type of service will require a separate page:

Spanish for adults;

spanish for beginners;

Spanish for children;

Spanish for business, etc.

If all types of training are placed on a landing page, the conversion will be low, since there is too much different information for a one-page site. But if you use a multi-landing page, the content will be organized, and the conversion will be higher.

The undeniable advantages of multi-landing
More landing pages = more conversions

The advantage is obvious: the more pages, the more of them are indexed in the search. Therefore, the user via a direct link found in the SERP (a page generated by a search query) will get to the multi-landing page without any obstacles, thereby increasing its conversion. Accordingly, the circle of target clients will also increase.

More landing pages - more choice

It is clear that one product item and several of its varieties are different weight categories. Most often, customers prefer the possibility of choice. If a site sells robot vacuum cleaners of one brand, and a buyer who needs a regular vacuum cleaner of the same brand comes to it, he will be upset to see only "robots" on the page and will continue looking. This usually happens when a site is created with only one offer. The buyer is not interested in it, which means there is no conversion. A multi-landing page offers at least several offers at once so that there is a choice.

More landing pages - higher marketing effect

Sending out promotional offers is an important component of the marketing strategy. More offers are sent from more pages. That is, the corresponding content will be generated constantly (offers, discounts, news), so the result of advertising events and inbound marketing is expected to be more effective. Thus, a multi-landing page will increase the reach of the target audience and increase the flow of incoming customers.

More landing pages mean more targeting options

Potential clients of the multi-landing page are divided into segments by features. Accordingly, knowing the interests of each segment, you can approach buyers with an offer that will attract them the most. The capabilities of the multi-landing page allow you to generate content by segments, which ultimately most productively converts users into buyers.