The article answers the questions:
What is word of mouth marketing?
How is word of mouth marketing done?
Does word-of-mouth marketing affect better website positioning?
Contents:

What does advertising a company through publishing advertising entries involve?
What are the benefits of word-of-mouth marketing?
What are the SEO benefits of a link from a post?
Where to place publications?
What does advertising a company through publishing advertising entries involve?
Publishing promotional posts about our brand is one of the basic ways to promote a company online . This method involves creating short (often a few sentences long) posts recommending our company or product . Most often, we place such posts on internet forums, blogs or social media sites so that as many people as possible can learn about our brand . Such posts usually consist of a link, company name and a short description of the activity . The link can lead directly to a store or to our brand's website.
Word of mouth marketing
Use discussion forums to implement word-of-mouth marketing (source: polski-biznes.com)
Publications can be divided into two main categories: entries related to word-of-mouth marketing and strictly related to positioning (link building). Although they look quite similar, they have different purposes and are created from a slightly different angle. Regardless of the entries we publish, they will always be a good solution for promoting our brand . We can make such entries ourselves or order them from marketing agencies . Prices for publishing an entry of this type start from about PLN 1 for a single entry.