Building Community on Social Media

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On social media, niche communities and employee content (EGC) are more prominent than big influencers. These content are seen as more sincere and trustworthy.


LinkedIn Marketing Solutions reports that brands that use employee content increase their organic reach by up to 35%. Encourage your employees to share anecdotes or success stories from their daily work routine. This will both strengthen your brand image and help you connect with users.

3. Personalized Customer Experience
Consumers expect a personalized shopping experience. Segment-based senegal whatsapp number database marketing and dynamic content recommendations are key to increasing customer satisfaction.

To explain with data:

Salesforce shows that personalized emails increase open rates by 29% and click-through rates by 41%.

For example, a title like “Hi Ayse, check out our new products!” is much more effective than a generic title. You can also customize your email content by analyzing users’ demographic information, previous shopping behavior, or interests. Additionally, emails sent during user-active hours provide higher engagement.