A strong internal linking strategy can help your content rank higher in Google

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For example, we might search for 'site:es.semrush.com internal links' to find other articles related to this guide and add reciprocal links where appropriate to benefit from any existing authority they may have gained:


This approach can help improve your internal linking by ensuring that more pages benefit from shared authority.

Expert advice:
Try to put at least two or three internal links to each new piece of content. They should come from authoritative pages as well as those within a relevant cluster.

Extra step: Maximize the impact of digital PR campaigns with internal links
If creating engaging content to earn external links is part of your overall marketing mix, you can also use it to improve your internal linking.

Think about how you can use your campaign landing pages to pass authority to other related pages on your site.

This could involve putting basic navigation links or more contextual links within the text to improve SEO and UX.

It's worth keeping this in mind when you're creating your internal linking strategy.

Direct collaboration with your digital PR campaigns can give spain mobile database you benefits that your competitors might not have considered.


, whether it's new or old.

It doesn't have to be an overly complex approach either, since unlike earning external links, you have complete control at every step of the process.

With the right data, tools, and planning, you can intuitively implement a quick strategy that achieves big results.

Design your internal linking strategy following these tips and tell us how your results.