Selecting other or connecting additional promotion channels

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Limited time offer
The task is to reduce the decision-making period. To do this, you indicate to the client how long your offer is relevant.

For example, you limit the validity of a commercial offer or project estimate to a few days, after which the cost will increase. This will help shorten the transaction cycle - a client who is ready to buy will do so faster. At the same time, the method is not suitable for all niches. Limited validity of the offer

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How it works france consumer email list
You understand that the current channels have become less effective, so you change them to others or connect additional sources of leads.

What you need to consider:

Wrong choice of channel. For example, you have heard about Zen and PromoPages, you invest in this channel. But this is a story about reach and warming up, not about lead generation.

Budget growth. Connecting additional channels or replacing the current one entails additional costs, as it is necessary to: hire a specialist or team, allocate a budget for promotion, including testing hypotheses.

Time costs. It may take more than one month to launch the promotion and test the hypotheses.