Why is product certification necessary?
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Information about safe certification of conformity for products can often be found in advertising materials and promotions. This allows manufacturers or suppliers to demonstrate to potential buyers their commitment to high quality standards of goods.
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2 types of product certification
There are two types of product conformity singapore business email list certification: mandatory and voluntary. Mandatory certification is an essential requirement for anyone who wants to sell products from an approved catalog. While voluntary certification gives the seller the right to choose.
Mandatory certification of conformity is carried out for products added to the unified list of goods subject to mandatory certification. This list includes:
dishes;
household chemicals;
wallpaper;
art materials;
animal feed;
alcoholic beverages.
In addition, there are other categories of goods that may require certification in accordance with the current technical regulations of the Customs Union or the EAEU.
Voluntary certification aims to improve the company's image and meet marketing needs. It has been established that products with a certificate of conformity inspire more confidence in consumers.
Why is a voluntary certificate of conformity for products needed?
When analyzing the legal norms concerning mandatory certification of goods, it is important to emphasize that some products are exempt from this requirement. Such products include, for example, plywood, matches, certain categories of tableware, and various polymeric materials.
However, some entrepreneurs choose voluntary certification for marketing purposes. This gives them the opportunity to demonstrate to consumers that they are confident in the quality of their products and are ready to undergo the necessary checks. The stage of voluntary certification of product conformity is carried out in accredited centers in accordance with the requirements of GOST R standards.
Why is a voluntary certificate of conformity for products needed?
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Certification performs important business functions, in addition to marketing strategies. Many entrepreneurs seek to obtain certificates of conformity to increase their chances in tenders. For example, if a school is looking for a supplier of tableware under 44-FZ, preference will most likely be given to the one who confirms the quality of their products with the appropriate document.
Some companies choose voluntary certification as a way to become suppliers for large clients. Brands use it as a criterion for filtering out unreliable counterparties. For example, when purchasing polymers that may be of low quality, the organization announces that it will only work with suppliers that have a certificate of conformity.
The need for certification is not always related only to attracting clients or partners. ISO 9001 standards, for example, help optimize internal processes, promoting the growth and efficiency of the company. The process of obtaining such a certificate can take about a year, and it should not be perceived as a simple formality. There are also companies on the market offering fake certificates, which is a violation of the law.
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Alexander Kuleshov
Alexander Kuleshov
General Director of Sales Generator LLC
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