An example of response statistics from one of our campaigns. Image from the author's archive

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This fact only emphasizes the value of an integrated approach , where the entire chain of letters works towards the result, and not just the opening message.

Automate the process

Automation allows you to efficiently manage large volumes of mailings, freeing up time for the important work of processing and qualifying leads. It is also important to plan the frequency and duration costa rica consumer email list of campaigns wisely to maintain recipient interest.

For example, we used the service to automatically transfer leads from outreach campaigns directly into our CRM system. This significantly sped up the data processing process, simplified lead qualification, and allowed us to focus on live interaction with potential clients.

Useful material
How to Reduce the Risk of Losing Clients and Delayed Deals with CRM
How to increase the effectiveness of such mailings
Remember a few simple rules:

Personalization is more important than volume . It is better to send fewer letters, but to tailor them as much as possible to a specific potential client, because this will significantly increase conversion.
Timing matters . Experiment with sending times. Sometimes weekday mornings work well, but the best time to send cold emails is between 1:00 PM and 4:00 PM.

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Source

According to statistics , by the way, the highest percentage of email openings occurs on Mondays (22%).