Step 2.
After evaluating the user interface, it is necessary to analyze the website design and those elements that directly affect user perception.
When evaluating their design, we recommend that you consider the following aspects:
greeting users with a clear and argentina consumer email list understandable design that matches the company brand;
use of a simple and intuitive visual style that makes it easy to navigate the portal;
degree of ease of perception of information: moderate amount of text, correct arrangement of elements on the page, their readability;
adaptive design for correct and convenient display of the site on various devices.
When analyzing navigation, pay attention to:
the location of the menu, buttons and links. It should be clear and logical, otherwise navigation will become inconvenient and ineffective, which can lead to the user being lost;
audit lk hello.jpg
Image from the author's archive
hierarchical display of information to focus attention on the most important sections of the portal;
the ability for users to quickly access the main functions and sections of the site.
As part of your color palette exploration, consider:
choice of colors. They should match the company's corporate style and evoke the right associations in the audience;
using contrast to highlight important elements and improve the readability of information. However, everything should be in moderation;
Analysis of the design and elements of the site that influence perception
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