Black Hat SEO Tactics to Avoid

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It results in a poor user experience
SEO needs to consider the user experience of a site, and you need to work to deliver the best content and user experience. However, black hat tactics do exactly the opposite; they optimize for search engines (at least for what they think search engines want to see) rather than users. This can be problematic.

Trust plays a major role in search success. If search engines are given more importance than users, there is a high chance that conversion capacity will be limited.

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If you're just starting out with SEO, it's often difficult to know which tactics you should and shouldn't use. While many of the basic SEO tactics are clearly white hat, many of the advanced tactics require more attention to detail.

However, make sure you are following the right advice. Some of the tactics recommended on blogs, social media groups or by your acquaintances may sound like "advanced" strategies, but israel mobile database in reality, they are getting you closer to Black Hat techniques.

The more you know about the tactics that can spell disaster for your website, the easier it will be to avoid them and stay away from them. Here are nine tactics that violate Google's Webmaster Guidelines and that you should NOT use in 2020:

1. Keyword Stuffing
Over-repeating your page's main target keyword(s) will not help you rank. Keyword stuffing, as this technique is commonly known, will do the opposite.

Black Hat SEO is about manipulating a site's rankings by including an unnatural keyword on the page. Keyword stuffing can occur in random blocks outside of the main content or within paragraphs that don't make sense when you read them out loud.