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For example, if your brand is a “hero,” then the ToV will be inspiring and motivating, while the “sage” will be more serious. Start not only from your positioning, but also from the vietnam whatsapp number data interests and values of the target audience.
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Develop clear guidelines for ToV so that it is followed in all materials, even from different authors, and not to lose the target audience’s trust in the brand.
Step #7. Compiling the temnik
A topic list is a list of content topics based on an analysis of the target audience and competitors, taking into account SEO indicators for each topic and a variety of formats (articles, infographics, videos, podcasts, etc.) to attract different audience segments.