What is Native Advertising

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What is native advertising?
In journalism and internet marketing, the concept of "native advertising albania whatsapp number database " began to rapidly gain popularity 2-3 years ago. The trend began in the West, and then domestic media picked it up. In this article, we will analyze what native advertising is, how it differs from other types of online promotion, how to launch it and how much it costs.

Native advertising?
Native advertising is an advertising project that is outwardly almost no different from the usual publications of the publication, and therefore looks organically in the general news feed.

The word “native” is translated from English as natural or native.

Examples of Native Advertising
This is the kind of native advertising that Meduza (Meduz calls it a “special project”) released for Nissan:

Example of native Nissan advertising from Meduz

Another example, also from Meduz:

Native advertising of the Dominican Republic Ministry of Tourism at Meduz

For dessert, there's a game from Sports.ru.
The idea behind the project: PFC CSKA footballer Roman Eremenko was caught using cocaine. The authorities decided to suspend him from participating in professional matches for two years. In the game, Eremenko's head, similar to Pacman, walks through a maze and eats particles of white powder, trying to avoid being caught by the court and the coach.
This is news material, but native advertising can even be designed like this: