Headers and Subheaders
Posted: Tue Jan 21, 2025 4:48 am
Link for registration in ROISTAT with crediting to the balance of 5000r: registration with coupon eTaktika1
And what do we see, right? I included indicators for three months, to look at the data. We see visits, we see conversion into applications, here the conversion is purest. We see how many applications came, we see conversion into sales from each advertising source. How many sales there were, revenue, profit. Specifically, how much each advertising channel brought, average check, expenses. This is the cost of sale, this is how it is calculated, this is how it looks. This is ROI, that is, how much money you received in return for the ruble invested. This is the click price and this is the application price. All this is again conveniently written under each other for comparison. But this is, let's say, a more expanded version of this table of mine, more complete.
Firstly, we now began to know how much we sell per month. We had a certain number of sales there, how many of them were cold, how many applications were from the site. Then we can specifically click on the plus sign here and expand and understand right down to the keyword from which this sale was made. Now we will sort by it like this. That is, by what keyword the client came who bought.
Here is a person looking for a sprayer Amazon, this is a competitor's equipment
There were 21 such people, three of them left applications, and one of them bought. He bought, so dominican republic whatsapp number database that in the end, the ROI for this word was 73 thousand percent. This client himself cost us 4 rubles 20 kopecks.
What are the main advantages we have received thanks to this implementation? If earlier, having such a table, and programmers asked me how much we are ready to pay for a client or how much we are ready to pay for a click, then I simply proceeded from some of my internal, let's say, I had an internal level of the norm. That, let's say, one click should cost no more than 20 rubles there. If more than 20 rubles - somehow I looked at these advertising channels with suspicion, we turned them off, left cheaper ones and everything else. I made conclusions based on some of my internal feelings, how comfortable I was, what I considered normal or abnormal.
The same as it was with the bid price. Let's say 416 rubles - I thought that it was abnormal, that it was too expensive, and we kind of turned off such advertising channels and everything else.
And what do we see, right? I included indicators for three months, to look at the data. We see visits, we see conversion into applications, here the conversion is purest. We see how many applications came, we see conversion into sales from each advertising source. How many sales there were, revenue, profit. Specifically, how much each advertising channel brought, average check, expenses. This is the cost of sale, this is how it is calculated, this is how it looks. This is ROI, that is, how much money you received in return for the ruble invested. This is the click price and this is the application price. All this is again conveniently written under each other for comparison. But this is, let's say, a more expanded version of this table of mine, more complete.
Firstly, we now began to know how much we sell per month. We had a certain number of sales there, how many of them were cold, how many applications were from the site. Then we can specifically click on the plus sign here and expand and understand right down to the keyword from which this sale was made. Now we will sort by it like this. That is, by what keyword the client came who bought.
Here is a person looking for a sprayer Amazon, this is a competitor's equipment
There were 21 such people, three of them left applications, and one of them bought. He bought, so dominican republic whatsapp number database that in the end, the ROI for this word was 73 thousand percent. This client himself cost us 4 rubles 20 kopecks.
What are the main advantages we have received thanks to this implementation? If earlier, having such a table, and programmers asked me how much we are ready to pay for a client or how much we are ready to pay for a click, then I simply proceeded from some of my internal, let's say, I had an internal level of the norm. That, let's say, one click should cost no more than 20 rubles there. If more than 20 rubles - somehow I looked at these advertising channels with suspicion, we turned them off, left cheaper ones and everything else. I made conclusions based on some of my internal feelings, how comfortable I was, what I considered normal or abnormal.
The same as it was with the bid price. Let's say 416 rubles - I thought that it was abnormal, that it was too expensive, and we kind of turned off such advertising channels and everything else.