If you try to use a purchased list, your ESP
Posted: Mon Jan 20, 2025 5:42 am
Email Service Provider) will find out. Most ESPs are white listed by major Internet Service Providers (ISP), meaning their domain name is recognized as a safe sender that doesn’t pose a threat to the well-being of the ISP or its users. switzerland whatsapp number database Using a purchased list almost guarantees a high number of bounce and complaint rates. When emails from a purchased list are sent through an ESPs system, they can get red flagged and the delivery of emails being sent by their users can be negatively affected – this is a huge no-no. ESPs monitor emails being sent through their systems, and if they recognize a pattern of high bounce or complaint rates related to an account, they can ban it. Poof! No more emailing. And you definitely don’t want to be that business. Spamhaus also has some great advice here on why you don’t want to go there with purchased lists.
The simple lesson learned from the 3 sins of purchased email marketing lists? In order to grow your list and your business, don’t purchase a list. It won’t get you anywhere. And, most people are savvy enough these days to know if you’ve purchased their address; you’ll end up leaving a bad taste in their mouth about your business. But, by taking the time to do it the right way, you’ll be on your way to email marketing heaven, where you produce engaging content, awesome offers and you have a loyal base of subscribers and customers who love your business for it.
The simple lesson learned from the 3 sins of purchased email marketing lists? In order to grow your list and your business, don’t purchase a list. It won’t get you anywhere. And, most people are savvy enough these days to know if you’ve purchased their address; you’ll end up leaving a bad taste in their mouth about your business. But, by taking the time to do it the right way, you’ll be on your way to email marketing heaven, where you produce engaging content, awesome offers and you have a loyal base of subscribers and customers who love your business for it.