SEO helps you understand your target audience.
Posted: Mon Jan 20, 2025 5:37 am
I advocate using SEO and PPC together, but I’m using a PPC example to demonstrate my point.
For the keyword above (printed song lyrics), the keyword research tool Semrush estimates ad clicks at $0.65/click (see CPC on the right of the screenshot below).
screenshot from semrush shows keyword research. the cpc section demonstrates how startups using seo can benefit from compounding seo and ‘free’ clicks.
If you were using PPC only, you’d pay $0.65 per click to your website for the keyword “printed song lyrics.”
Semrush says there are 4,600 monthly searches, so $0.65 x 4600 = $2,990/month or $35,880/year to get the same click opportunity using paid ads.
Of course, SEO isn’t free because it takes time for you costa rica whatsapp number database or your team to implement it, but with its compounding benefits, you may find SEO profitable in the long run.
When you undertake keyword research, which we’ll discuss later, you start to understand what your target audience is searching for and how you can best serve them.
In the screenshot below, I’ve used AlsoAsked to find questions related to the keyword “paper anniversary gifts.”
Sticking with the printed song lyrics keyword: businesses selling printed lyrics might promote the product as a gift for the paper anniversary.
For the keyword above (printed song lyrics), the keyword research tool Semrush estimates ad clicks at $0.65/click (see CPC on the right of the screenshot below).
screenshot from semrush shows keyword research. the cpc section demonstrates how startups using seo can benefit from compounding seo and ‘free’ clicks.
If you were using PPC only, you’d pay $0.65 per click to your website for the keyword “printed song lyrics.”
Semrush says there are 4,600 monthly searches, so $0.65 x 4600 = $2,990/month or $35,880/year to get the same click opportunity using paid ads.
Of course, SEO isn’t free because it takes time for you costa rica whatsapp number database or your team to implement it, but with its compounding benefits, you may find SEO profitable in the long run.
When you undertake keyword research, which we’ll discuss later, you start to understand what your target audience is searching for and how you can best serve them.
In the screenshot below, I’ve used AlsoAsked to find questions related to the keyword “paper anniversary gifts.”
Sticking with the printed song lyrics keyword: businesses selling printed lyrics might promote the product as a gift for the paper anniversary.