Stranger Things Snapchat Filter
Posted: Mon Jan 20, 2025 5:31 am
In 2017, the streaming company recreated Joyce Byers' living room with the first 3D World Lens. The ad put social media users and fans of the series right into the upside-down world. Is it creepy or not?
In fact, according to Snap Inc. CEO Evan Spiegel, AI is one of the company’s strategic priorities: “ This quarter, we took steps to further focus our business on our three strategic priorities:
grow our community and deepen their engagement with our products;
accelerate and diversify our revenue growth;
invest in augmented reality .”
WOW Airlines Stories
It’s great when a company has the best product to go viral. WOW Airlines is one such case. The company promoted the “ Best Job in the World ” campaign where it offered an amazing trip to the winner of a contest.
To enter the contest, you had to record a two-minute Story via Snapchat and then submit the video along with your entry.
The campaign went viral, generating ten million views on the georgia phone number list brand's social networks and breaking the brand's share record: 1.4 million .
The summer also brought content for WOW Networks produced by the four contest winners. I don't know of a better way to combine the benefits of your product with a digital media strategy.
WOW air SnapTraveler - Case Study
Dunkin' Donuts Filters
It seems obvious to use social media filters to run marketing campaigns, but Dunkin' Donuts was able to combine this obviousness with influencer marketing, local marketing, and social media.
In addition to appropriating National Donut Day, the company created the geofilter that could only be accessed by being in one of the stores or through the “Snap to Unlock” functionality (QR codes).
In fact, according to Snap Inc. CEO Evan Spiegel, AI is one of the company’s strategic priorities: “ This quarter, we took steps to further focus our business on our three strategic priorities:
grow our community and deepen their engagement with our products;
accelerate and diversify our revenue growth;
invest in augmented reality .”
WOW Airlines Stories
It’s great when a company has the best product to go viral. WOW Airlines is one such case. The company promoted the “ Best Job in the World ” campaign where it offered an amazing trip to the winner of a contest.
To enter the contest, you had to record a two-minute Story via Snapchat and then submit the video along with your entry.
The campaign went viral, generating ten million views on the georgia phone number list brand's social networks and breaking the brand's share record: 1.4 million .
The summer also brought content for WOW Networks produced by the four contest winners. I don't know of a better way to combine the benefits of your product with a digital media strategy.
WOW air SnapTraveler - Case Study
Dunkin' Donuts Filters
It seems obvious to use social media filters to run marketing campaigns, but Dunkin' Donuts was able to combine this obviousness with influencer marketing, local marketing, and social media.
In addition to appropriating National Donut Day, the company created the geofilter that could only be accessed by being in one of the stores or through the “Snap to Unlock” functionality (QR codes).