Page 1 of 1

Over time, it seems that this approach

Posted: Sun Jan 19, 2025 5:23 am
by Abdur14
“ I wanted to reach out because I know Mother’s Day can be a very sensitive time for some of us. So if you don’t want us to send you any Mother’s Day reminders this month, we won’t.” In this way, they managed to connect with their customers in this campaign, generating an incredible response as we see in the Tweet.

A is catching on among marketing managers, as this year ecuador business email database brands such as Colvin and Freshly have launched campaigns with a similar premise.


As we can see in these tweets, these are campaigns that have gained acceptance from the public due to this greater degree of personalization. By giving them the option of not receiving emails related to the season, users feel more identified with the brand. In addition, this way of managing email marketing campaigns is versatile, since outside of Mother's Day, it can be moved to other dates or seasons, such as Father's Day or Children's Day.