Our chances decrease 10 times
Posted: Sun Jan 19, 2025 4:54 am
I'll stick with the moral : 10 days!? One of the key reasons sales teams don't get the results they expect is because they don't respond quickly enough. Tweet me! By the time this person called me, I had forgotten about it, that's what happens when you let your leads go cold . So they invest resources into getting people to their website and filling out a form and then let them slip through the cracks simply because they're not organized and assume that managing leads should follow a systematic process .
The same study I mentioned shows that the average time it takes to respond to a lead by phone is 1 day, 18 hours and 15 minutes, and 19 hours and 14 minutes if it is via email. The most frightening thing is that there is 51.4% of companies that never respond. If you see these figures and think you are doing a good job, it is because you do not know the 5 Minute Rule . According to the HBR study regarding this rule, the chances of contacting a lead that has just been generated if you do so within 5 minutes are multiplied by 100 compared to if you do so within the first half hour. The chances are multiplied by 21 if we are talking about introducing the lead into the sales cycle. On the other hand, if we let more than an hour pass to contact a lead from the moment they show interest,
I know from experience that there are skeptics about getting in touch as soon thailand telegram database as possible, but it works. If you have a problem that needs solving, who are you going to trust, someone who is available in 5 minutes or someone who takes 10 days to pick up the phone?
Another lesson : if you're going to call a lead and you don't have anything to tell them, don't pick up the phone . Tweet me! I think the questions I asked the person who called me weren't difficult: how much does it cost, when do classes start, send me information. Not to mention that at no point did they ask me anything, not why I wanted to study for exams, not what training I had, or that the possible advantages of studying with them were conspicuous by their absence.
The same study I mentioned shows that the average time it takes to respond to a lead by phone is 1 day, 18 hours and 15 minutes, and 19 hours and 14 minutes if it is via email. The most frightening thing is that there is 51.4% of companies that never respond. If you see these figures and think you are doing a good job, it is because you do not know the 5 Minute Rule . According to the HBR study regarding this rule, the chances of contacting a lead that has just been generated if you do so within 5 minutes are multiplied by 100 compared to if you do so within the first half hour. The chances are multiplied by 21 if we are talking about introducing the lead into the sales cycle. On the other hand, if we let more than an hour pass to contact a lead from the moment they show interest,
I know from experience that there are skeptics about getting in touch as soon thailand telegram database as possible, but it works. If you have a problem that needs solving, who are you going to trust, someone who is available in 5 minutes or someone who takes 10 days to pick up the phone?
Another lesson : if you're going to call a lead and you don't have anything to tell them, don't pick up the phone . Tweet me! I think the questions I asked the person who called me weren't difficult: how much does it cost, when do classes start, send me information. Not to mention that at no point did they ask me anything, not why I wanted to study for exams, not what training I had, or that the possible advantages of studying with them were conspicuous by their absence.